Cleveland Worldwide Movie Pageant 2021 finds large streaming viewers

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CLEVELAND, Ohio – Thousands of viewers watched this year’s Cleveland International Film Festival, held in a virtual format due to the coronavirus pandemic.

This year marked the second year that CIFF was converted to CIFF Streams, an on-demand movie experience that ran April 7-20.

And it was the second year after 2020that CIFF had success in streaming.

According to a press release, viewers tuned into 51,216 streams throughout the festival, with an average of two viewers per stream, equivalent to 102,432 viewers. Viewers tuned in to 2,316,784 minutes of film, and a stream was counted toward the total when at least 70% of the project was viewed, the press release said.

It’s an upward trend from CIFF 2020 attendance: 42,000 streams over the two-week period of the festival.

“We are overwhelmed by the gratitude for the support of CIFF45 streams from our community. And we are incredibly excited for our filmmakers who have shared their great work with so many film lovers, ”said CIFF Managing Director Marcie Goodman in a press release.

CIFF’s 2021 awards were announced on Saturday April 17th. More than $ 100,000 went to 34 winners. Three short films are qualified for the Academy Awards because of their success at CIFF: “Migrants”, “The Seeker” and “Distances”. ((The full list of award-winning films can be found here.)

The 2021 festival ends on Tuesday April 20th. For more information on CIFF, see clevelandfilm.org.

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